DO WE HAVE TOO MANY DENTAL HYGIENISTS?

A Hygienist/Staffing Specialist in Cleveland/Akron, Ohio posed this question on LinkedIn to the American Dental Education Association:   “…why are schools graduating so many Dental Hygienists in a field that is very saturated, with little chance of job opportunities for these new Dental Hygiene grads? “

I am also interested in hearing the answer. Here in south Florida there is a plethora of well trained, dedicated Hygienists who are working part-time for Staffing Agencies, or as clinical assistants, and in other industries, because there are not enough opportunities in dental offices. My colleagues in Philadelphia and southern California tell me the situation is similar there.

Do you find this to be the case in YOUR area?

From The Bureau of Labor Statistics:
Job prospects are expected to be favorable in most areas, but will vary by geographical location. Because graduates are permitted to practice only in the State in which they are licensed, hygienists wishing to practice in areas that have an abundance of dental hygiene programs may experience strong competition for jobs.

Projection data from the National Employment Matrix Occupation:
Dental hygienists

174,100 2008
237,000 2018
36% increase

Do you feel that expanding the legal functions of Hygienists, and relaxing their areas of “direct supervision” will alleviate this problem?

ARE YOU LOOKING FOR A WAY TO STAND OUT IN YOUR COMMUNITY?

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Here is how you can gain respect as a thought leader, generate New Patients, and provide a great public service.

Select a topic that will draw an audience. The “hottest” topic today is Sleep Apnea. Just google into the internet and you will see the widespread interest in Obstructive Sleep Apnea. People are becoming very aware of the dangers caused by the stoppage of breathing while they are asleep. They are looking for answers and very few Dentists are prepared to help them. Take a training course or a seminar, become knowledgeable in the signs and symptoms, the risk factors, and in the various treatment options. Sharpen your expertise.
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Here’s how you do it:
Present a free seminar in your Reception Room. Select a date at least one month out so you and your invitees will be able to get it into your schedules.
How to Announce and Promote it:
  • Have a “sign-up sheet in your office
  • Send out email announcements to patients of record; ask them to assure their place by return email.
  • Let each invitee know they may invite two friends or relatives.
  • Place a large colorful poster in your Reception Room.
  • Distribute flyers to local businesses and professional offices.
  • Place a small display ad in your local newspaper.

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Some Tips for your Seminar
  • Present it in the largest room in your office- usually the Reception Room
  • Prevent any interruptions – turn off phone ringers, etc.
  • Have a “Welcome Table” with some juices and other beverages (sugarless, of course).
  • Have your flyers, brochures, and business cards on the “Welcome Table”.
  • Prepare a power point presentation with video.
  • Subjects like Sleep Apnea are serious, but to keep the audience entertained, infuse some humor.
  • Encourage interactive participation. Invite questions from the audience.
  • Prepare some hand-outs for the participants to take home.
  • These are just a few ideas. I am sure you will think of a lot more.

Objectives and Outcomes

You will be respected as a Leader and Educator.

You will generate New Patient leads.

You will provide a needed and valuable public service.

If you want some help with any of this you may email me: cskdoc@ aol.com

SATISFIED IS NOT ENOUGH !

“Satisfied” doesn’t do much for you.  Make them leave you ENTHUSIASTIC and eager to tell the first person they see about their great experience.
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Make them want to tell their friends and families that you are caring and professional. Caring enough to be concerned about treating the entire person, not just their teeth, and professional enough to know how the conditions in the oral cavity effect the other systemic organs.
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Dentists who perform services like a sleep disorder screening and are able to offer solutions like an intra-oral appliance will “wow” their patients and encourage them to be enthusiastic ambassadors. It’s easy, economical and powerful to develop your patients into a marketing team like that. Simply take a course and learn Dental Sleep Medicine. 
The objective is to have every patient leave the office ENTHUSIASTIC and eager to tell the first person they see about their great dental office experiences. The side benefit of adding Dental Sleep Medicine to your practice is that you will be filling a underserved need and helping a lot of suffering patients.

END OF YEAR BENEFITS

DON’T LET YOUR PATIENTS THROW THEIR MONEY DOWN THE DRAIN

Sending your patients an End of Year Benefit Reminder now will give you time to send any Pre-treatment Estimates needed and still have time to seat any crowns or fabricate an Intraoral Sleep Apnea appliance before the end of the year.

With just a few months left in the year, it’s time to remind patients of their unused benefits…to use them or lose them.   Your patients may have  forgotten about those unused insurance benefits that have been deducted from their salary all year and they will be lost if not used!

Don’t let your patients throw their money down the drain!

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 Remember to Tweet and post on Facebook. New prospects looking for a dentist have unused insurance benefits, too,  and you just let them know where they can use them…in your office!

Here is a sample notice that you can customize and send:

Subject:  You Could be Losing Benefits You’ve Already Earned.

Another year is winding down!  We wanted to remind you to make sure you take advantage of any unused dental insurance benefits you may have remaining since most companies do not allow you to carry these over to the next year.

Not sure if you have benefits remaining? No problem!  Call us at (office telephone number) or email (office email address) to schedule your appointment, or if we can be of assistance in any way. We’re here for you!

Look forward to seeing you soon!

(Doctor’s Name)

Sample Tweet or Facebook post – Reminder: Take advantage of any unused Insurance  benefits before the end of the year. They don’t carry over. Call us. (phone) (124 characters)

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☆ SHINE WITH THE STARS IN CA AND DC ☆

  ☆ From coast to coast.  From Irvine, CA to Washington, DC. ☆
On Friday and Saturday, September 18,19, scores of dentists will become rising stars in the Dental Sleep Medicine universe.  In a two day training program, in both of these cities, the most comprehensive introduction to DSM will be presented. The nation’s most knowledgeable sleep authorities will present  a program with an interactive hands-on opportunity to work with sophisticated diagnostic equipment. 
One third of your patients suffer from sleep dysfunction. Are you prepared to help them?  Join the force. Your patients need you.
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This training course will make it easy for you to get started as a “sleep doctor”. It is two full days and offers 16 CE credits.  You can read the course outline, meet the presenters and register here for any of the courses:  http://join.sleepgroupsolutions.com/seminars/

HERE’S HOW IT SHOULD BE DONE!

A California dentist teaches us all how to do it.
He offers free Sleep and Welfare screenings in Health Fairs and in his office.
He scores these benefits:
  • Helps these people discover their underlying causes of sleep dysfunction.
  • Spreads a huge awareness of the dangers of Obstructive Sleep Apnea 
  • Creates recognition that he is a generous, caring healthcare professional
  • Builds a Dental Sleep Medicine practice
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We applaud you, Dr.Thuy Nga Le Vu
Now you ask, “Why didn’t I think of that?”  If you think it’s a good idea, DO IT NOW! Contact your mall administrator and local Chamber of Commerce and discuss the nearest opportunity.

Roseville, CA   California Dentist, Dr. Thuy Nga Le Vu and staff were recently trained in identifying, diagnosing (with physicians) and offering treatment for patients with the deadly disorder, Obstructive Sleep Apnea.  Trained by Sleep Group Solutions, Galleria Smile Designs, and all three of their locations, will bring their turnkey protocol to three different health fairs to spread the awareness of sleep apnea and ways to treat it. Galleria Smile Design will also provide Sleep Apnea screening and treatment in-office, by appointment.

Upcoming health fairs are open to employees and some public members, at the California Correctional Health Care Service on August 26, The Department of State Hospitals Health and Wellness on September 8th, and the UPS Health and Safety BBQ on September 11th.  Dr. Vu and staff are looking forward to raising awareness, as well as offering a solution.  “We are honored to help spread awareness that this treatment can save lives, not only for themselves but others around them that may be affected.”  says Dr. Vu.  “It affects everyone around us, even when sharing the same road with someone falling asleep at the wheel due to OSA, they may not even be aware of it.”  Dr. Vu’s staff will do an initial patient screener with the Epworth Sleepiness Scale, and schedule appointments for any sleep apnea red flags.

“We find an enormous amount of patients and employees who suffer with high blood pressure,  obesity, gerd, and scalloped tongue.  These are all implications that OSA may be present.”  says Dr. Vu.  Snoring, along with many of the symptoms Dr. Vu’s practice is suffering with are commonly connected with OSA.  “Many of my patients are currently on CPAP, but are non compliant, so we are happy to offer a solution.”  Oral Appliance Therapy is an effective way to treat mild to moderate OSA, and are saving lives with non compliant CPAP users.

For patients who suffer with snoring, high blood pressure, daytime fatigue, morning headaches, and even Type 2 Diabetes, relief may come from Oral Appliance Therapy.  Sacramento area patients can reach Dr. Vu’s friendly and knowledgeable staff at 916-787-1232 or online at  Galleria Smile Designs.

ARE YOU THINKING ABOUT DOING SOMETHING ….?

IF IT’S A GOOD IDEA, DO IT NOW!

“I’m thinking of doing it…..”
How many great ideas have you had in your life that were exciting… seemed like “sure things”… that had to be done… that could improve the world….that could improve YOUR world?  You thought about it, talked to a confidant about it, and then, fssst! Gone! Forgotten, or worse, watched someone else do it and get the credit for it. You’re in good company; we are all procrastinators to some degree.  Me, too.
When there’s a good idea, it’s in “the air”. A lot of people will think of it at the same time; but the person that takes action will be called the genius.
 “Action speaks louder than words but not nearly as often.”
Mark Twain
What have YOU been “thinking” of doing? Find a piece of paper right now and make the list. Were you “thinking” of getting that laser… registering for Dental Sleep Medicine training… writing an Office Manual… going to Italy for two weeks? Make the list and put in target dates for completion.  Then get it done! You’ll feel so good about your self.
Procrastination is the bad habit of putting off until the day after tomorrow what should have been done the day before yesterday.”
Napoleon Hill

JOIN THE BATTLE AGAINST OSA

WHY DO HEALTH CARE PROS AGREE THAT THIS IS THE TIME FOR DENTAL SLEEP MEDICINE?

Read the reasons here on The Sleep Magazine on-line.

Strike while the iron is hot.

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And register here to join the battle against Obstructive Sleep Apnea.

Jul 2015

SAN DIEGO, CA – 07/31/2015 – 08/01/2015 Register Now! 

Aug 2015

NEW YORK, NY  – 08/07/2015 – 08/08/2015 Register Now! 
DENVER, CO      – 08/14/2015 – 08/15/2015 Register Now! 
PORTLAND, ME  – 08/21/2015 – 08/22/2015 Register Now! 
CLEVELAND, OH – 08/28/2015 – 08/29/2015 Register Now!

SATISFIED IS NOT ENOUGH

Satisfied is NOT enough. Make them leave you ENTHUSIASTIC
 and eager to tell the first person they see about their great experience.
clip_image002MA26870622-1398Make them want to tell their friends and families that you are caring and professional. Caring enough to be concerned about treating an entire person, not just their teeth and professional enough to know how conditions in the oral cavity effect the other systemic organs.
Dentists who perform services like a sleep disorder screening and are able to offer solutions like an intra-oral appliance will “wow” their patients and encourage them to be enthusiastic ambassadors. It’s easy to develop a marketing team like that. Simply take a course and learn Dental Sleep Medicine. 
 
The objective is to have every patient leave the office ENTHUSIASTIC and eager to tell the first person they see about their great dental office experiences. The side benefit of adding Dental Sleep Medicine to your practice is that you will be filling a un-served need  and helping a lot of suffering patients.

AGD TEAMS WITH SGS TO PRESENT DSM: AN EFFECTIVE PRACTICE GROWTH POTENTIAL

 The Southern California Academy of General Dentistry (SCAGD) and
Sleep Group Solutions (SGS) present a 2-day Dental Sleep Medicine training seminar.
TREATING SNORING AND SLEEP APNEA IN THE DENTAL PRACTICE:
AN EFFECTIVE PRACTICE GROWTH POTENTIAL

Including Medical Billing for Dentists

Date: May 8 & 9, 2015. Time: 8:45 am to 5 pm. Continental Bkfast & Lunch

Place: Hilton LAX Hotel        16 CE Units         Instructor: Marty Lipsey, DDS

For special discount offer call:  855-475-3374

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Of the next 3 patients that walk thru your doors, one is suffering from Sleep Apnea.

Will you be able to identify and treat that patient?

Today’s “Hot Button,” Dental Sleep Medicine, can make you stand out, be sought out and become your unique  skill to serve the needs of your existing patients, as well as attracting many new patients. Remember how it was about 25 years ago when teeth whitening was the new dental “hot button”? After that we had a “porcelain age” in dentistry when the media made patients very image-conscious for smile enhancements at any cost.  Then there were dental implants. All  these former dental miracle therapies are routine today in most practices.

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With sleep apnea therapy, especially in this sluggish dental economy, you will be able to offer relief to hundreds of new and existing patients that have been suffering for years.  You will be able to make a profound difference in their health, feelings of well-being and their lives. The time has come to brand yourself as the “Sleep Dysfunction Dentist” in your community.

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Sleep Group Solutions is the world’s largest Sleep Apnea company, concentrating on education, intra-oral appliances and supplies for the dental community.

Also learn why it is important for general dentists to be members of the AGD.

Dr. Marty Lipsey :

Dr. Marty Lipsey Dr. Marty Lipsey, received his DDS degree from UCLA and a Master of Science from Northwestern University Dental School. Dr. Lipsey is the founder of Dental Sleep Med Systems, offering dental teams assistance in implementing and/or improving their dental sleep medicine practices, including electronic medical billing and successful insurance coding and processing. Dr. Lipsey is also a Sleep Group Solutions Instructor, and teaches Dental Sleep Medicine regularly.