JOIN THE BATTLE AGAINST OSA

WHY DO HEALTH CARE PROS AGREE THAT THIS IS THE TIME FOR DENTAL SLEEP MEDICINE?

Read the reasons here on The Sleep Magazine on-line.

Strike while the iron is hot.

  5-31-12 HOT IRON 2
And register here to join the battle against Obstructive Sleep Apnea.

Jul 2015

SAN DIEGO, CA – 07/31/2015 – 08/01/2015 Register Now! 

Aug 2015

NEW YORK, NY  – 08/07/2015 – 08/08/2015 Register Now! 
DENVER, CO      – 08/14/2015 – 08/15/2015 Register Now! 
PORTLAND, ME  – 08/21/2015 – 08/22/2015 Register Now! 
CLEVELAND, OH – 08/28/2015 – 08/29/2015 Register Now!

Here is how Abfractions are caused by Obstructive Sleep Apnea.

 

SATISFIED IS NOT ENOUGH

Satisfied is NOT enough. Make them leave you ENTHUSIASTIC
 and eager to tell the first person they see about their great experience.
clip_image002MA26870622-1398Make them want to tell their friends and families that you are caring and professional. Caring enough to be concerned about treating an entire person, not just their teeth and professional enough to know how conditions in the oral cavity effect the other systemic organs.
Dentists who perform services like a sleep disorder screening and are able to offer solutions like an intra-oral appliance will “wow” their patients and encourage them to be enthusiastic ambassadors. It’s easy to develop a marketing team like that. Simply take a course and learn Dental Sleep Medicine. 
 
The objective is to have every patient leave the office ENTHUSIASTIC and eager to tell the first person they see about their great dental office experiences. The side benefit of adding Dental Sleep Medicine to your practice is that you will be filling a un-served need  and helping a lot of suffering patients.

HOW TO GET APPRECIATED (=SUCCESSFUL) IN LINKEDIN

In short, LinkedIn is Business to Business (B2B) and the group members are sophisticated business people. You will make the best impression by demonstrating your expertise in your field, not by demonstrating your selling technique. Establish an image of being knowledgeable, honest and caring. Members will get to know you and (hopefully) look for your articles. They will get to trust you, welcome you and want to accept your advice. It may take a while to brand yourself but your success will grow. “Build a field and they will come.”
9-20-13 WELCOME MAT FOR FALL
Here are some tips. 
Do adhere to the following simple tips and don’t underestimate your ROIT- Return on Investment of Time
1. CONTENT
Do– Present fresh ideas and material.
Don’t–  copy and paste someone else’s article unless you can add valuable input to it.
2. STYLE
Do– Be a caring, humble educator.
Don’t– be a blatant self promoter. Members are busy and will skip right by an obvious “sale” post.
3. READABILITY
Do– Make your posts concise. Break your thoughts into easy to read paragraphs. Layout is important.
Don’t– make those seemingly endless, run-on sentences.
4. GRAMMAR AND PUNCTUATION
Do– You will be judged by your “appearance” so re-read your comment before you post it. Use a spell checker.
Don’t– write-off the “little” things. Obvious errors will be distractions from your message. You want to keep your reader focused.
5. YOUR SUBJECT LINE
Do– Make it an intriguing message opener. Use terms like “The Secret to ….” and “How to….”
Don’t– give the whole message here. Make the reader need to open the discussion.
3-17-15 LILinkedIn with its 330 million members offers an incredibly useful platform to network with potential business connections. In a short time I have built close to 2000 connections and I manage/own LinkedIn’s maximum of 10 networks. I am posting this discussion to share my experiences (trial and error) that have brought me new opportunities and much success. That’s it. I have nothing to sell you. I hope you find this useful.

PROUD TO BE AN AMERICAN

 6-12-12 flag waving

“And I’m proud to be an American where at least I know I’m free.
And I won’t forget the men who died, who gave that right to me.
And I’d gladly stand up next to you and defend her still today.
‘Cause there ain’t no doubt I love this land. God bless the U.S.A.”

                                           –Lee Greenwood

9-10-12 flag anmd soldier

 

 

ARE YOU GETTING TOO MUCH SLEEP?

HOW MUCH SLEEP DO YOU REALLY NEED?
Have we been misled all these years being told that we need eight hours of sleep? Don’t you feel a little more alert and cognitive after getting seven hours of sleep?  And don’t you feel somewhat groggy the next day if you’ve had nine hours or more sleep?
Sleep scientists say that skimping on a “full night’s sleep”, even by 20 minutes, impairs an adult’s performance and memory the next day. And getting too much sleep—not just too little of it—is associated with health problems including diabetes, obesity and cardiovascular disease and with higher rates of death, studies show.  Getting the right amount of sleep is important in being alert the next day, and several recent studies have found an association between getting seven hours of sleep and optimal cognitive performance.
7-1-15  2 DOGS SLEEP
 If we reach the ripe old age of 100 years we will have spent one third of our life, or a total of 584,000 hours* sleeping. If you are 50 years old you would have on average been asleep for 16 years and 4 months*. Rip van Winkle did it all in one stretch but have you matched his feat?  ( *Excluding the additional days in leap years)
Do you want to get back some of that lost time? You can! Evidence-based studies of large samples show that, for an adult, the optimum sleep time is 7.2 hours. Your personal make-up may make you an exception but for most people 7.2 hours of healthy sleep will be the right amount.
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Research Revelations
“The lowest mortality and morbidity is with seven hours,” said Shawn Youngstedt, a professor in the College of Nursing and Health Innovation at Arizona State University Phoenix. “Eight hours or more has consistently been shown to be hazardous,” says Dr. Youngstedt, who researches the effects of oversleeping.
Daniel F. Kripke, an emeritus professor of psychiatry at the University of California San Diego, tracked over a six-year period data on 1.1 million people who participated in a large cancer study. People who reported they slept 6.5 to 7.4 hours had a lower mortality rate than those with shorter or longer sleep. The study, published in the Archives of General Psychiatry in 2002, controlled for 32 health factors, including medications.
In another study, published in the journal Sleep Medicine in 2011, Dr. Kripke found further evidence that the optimal amount of sleep might be less than the traditional eight hours. The researchers recorded the sleep activity of about 450 elderly women using devices on their wrist for a week. Some 10 years later the researchers found that those who slept fewer than five hours or more than 6.5 hours had a higher mortality.
study in the journal Frontiers in Human Neuroscience last year used data from users of the cognitive-training web site Lumosity. Researchers looked at the self-reported sleeping habits of about 160,000 users who took spatial-memory and matching tests and about 127,000 users who took an arithmetic test. They found that cognitive performance increased as people got more sleep, reaching a peak at seven hours before starting to decline.
After seven hours, “increasing sleep was not any more beneficial,” said Murali Doraiswamy, a professor of psychiatry at Duke University Medical Center in Durham, N.C., who co-authored the study with scientists from Lumos Labs Inc., which owns Lumosity. He said the study replicated earlier research, including a look at memory loss. “If you think about all the causes of memory loss, sleep is probably one of the most easily modifiable factors,” he said.
study in the current issue of Journal of Clinical Sleep Medicine seemed to confirm that “you can’t overdose on healthy sleep. When you get enough sleep your body will wake you up”. Five healthy adults were placed in what the researchers called Stone Age-like conditions in Germany for more than two months—without electricity, clocks or running water. Participants fell asleep about two hours earlier and got on average 1.5 hours more sleep than was estimated in their normal lives, the study said.
Their average amount of sleep per night: 7.2 hours.
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Conclusions
Experts say people should be able to figure out their optimal amount of sleep in a trial of three days to a week, ideally while on vacation. Don’t use an alarm clock. Go to sleep when you get tired. Avoid too much caffeine or alcohol. And stay off electronic devices a couple of hours before going to bed. During the trial, track your sleep with a diary or a device that records your actual sleep time. If you feel refreshed and awake during the day, you’ve probably discovered your optimal sleep time. You may need less sleep than you thought.
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